Free info session · Live online
Thinking about the course? Come and ask me.
A free, live Q&A about the Field Marketing Academy — the course for people breaking into B2B field marketing in tech and SaaS. The first cohort now starts on Monday 12 October, so this is the time to get your questions answered.
What we'll cover
Everything you'd want to know before you commit.
- What's in itThe modules, how the course runs, and what you'll be able to do by the end — plan a territory, build an event with sales around the accounts that matter, and report it in pipeline.
- Who it's forEvents marketers, marketers moving into field, and career changers who want a way into tech without writing a line of code.
- What it costsPricing, payment options, and how to make the case for your company's L&D budget to cover it.
- What the live project isHow the practical work-experience component works and what it means for your CV.
- Your questionsAsk anything about the course or about field marketing itself. Add your question when you register and I'll make sure it gets answered on the night.
Why this course exists
Field marketing has no degree, no grad scheme, and no junior role.
Everyone gets in sideways. It's one of the most in-demand roles in B2B and one of the hardest to break into, because it's learned on the job and you can't get the job without the experience. The Field Marketing Academy is the course I wish had existed when I started: practical, taught by someone who does the job, and built around the work field marketers do.
Can't make it live? Register anyway. Everyone who signs up gets the recording.
Your host
Nancy Olaoye
Founder of the Field Marketing Club. A London-based B2B marketer who was recruited into SaaS as Global Head of Marketing and Events at Zilliant, learned field marketing on the job, and has since led field and customer marketing in SaaS companies. She started FMC after watching talented marketers hit the same wall over and over, and built the Academy to break that loop.